
How do your words taste?
That might sound like an odd question...but I ask my clients to consider that very important question always! Are the words that come out of your mouth sweet, or are they acidic and bitter? Go ahead and think about that. A key component to building a winning and solid brand is to be impeccable with your words. My mom is famous for saying, "You catch more flies with honey than vinegar!" So true mom! Most people, because we are humans, tend to focus on the negative vs. the p